Marketing Manager

Overview:

As a Marketing Manager at COCML, you will play a pivotal role in coordinating farmers and processors while formulating sales and export market strategies. You’ll be at the forefront of driving growth and market expansion initiatives, leveraging your expertise to maximize the potential of cassava products in local and international markets. This position offers an exciting opportunity to make a tangible impact on agricultural development and economic prosperity in Africa.

Key Responsibilities:

1. Coordination of Farmers and Processors:

• Establish and maintain relationships with cassava farmers and processors.
• Coordinate supply chain logistics to ensure timely delivery of cassava products.
• Provide support and guidance to farmers and processors to enhance productivity and quality standards.

2. Sales and Export Market Strategies:

• Develop and implement strategic sales plans to achieve revenue targets.
• Identify and evaluate market opportunities for cassava products, both domestically and internationally.
• Collaborate with cross-functional teams to design effective marketing campaigns and promotions.

3. Market Research and Analysis:

• Conduct market research to identify trends, competitor activities, and consumer preferences.
• Analyze sales data and customer feedback to optimize marketing strategies and product offerings.
• Stay informed about regulatory requirements and trade policies affecting cassava exports.

4. Partnership Development:

• Cultivate strategic partnerships with distributors, retailers, and other stakeholders in the cassava value chain.
• Negotiate agreements and contracts to expand market reach and distribution channels.
• Collaborate with government agencies and industry associations to advocate for policies supportive of cassava farming and trade.

5. Team Leadership and Management:

• Lead and mentor a team of marketing professionals to achieve departmental goals.
• Provide guidance and training on marketing best practices and industry trends.
• Foster a collaborative and innovative work culture that promotes creativity and excellence.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field (Master’s degree preferred).
• Proven experience in marketing management, preferably in the agricultural or food industry.
• Strong knowledge of sales and export market dynamics, with a track record of developing successful strategies.
• Excellent communication, negotiation, and interpersonal skills.
• Analytical mindset with the ability to interpret data and make informed decisions.
• Leadership abilities with a passion for mentoring and developing talent.
• Proficiency in Microsoft Office Suite and marketing software/tools.

Why Join COCML:

• Opportunity to make a meaningful impact on food security and economic development in Africa.
• Dynamic and collaborative work environment with opportunities for career growth and advancement.
• Competitive compensation package with performance-based incentives.
• Flexible work arrangements and a supportive leadership team.

Application Process:

To apply for the Marketing Manager position at COCML, please submit your resume and cover letter detailing your qualifications and relevant experience to email@example.com. We look forward to welcoming a talented and driven individual to our team!

At COCML, we are committed to diversity, equity, and inclusion. We encourage applicants from all backgrounds to apply.